FOR IMMEDIATE RELEASE
JULY 17, 2003
CONTACT: 914/572-6329
info@failuremag.com or failuremagazine@aol.com

THE COMPANY THAT FAILURE BUILT CELEBRATES ITS THIRD ANNIVERSARY

Chestnut Ridge, NY — When does failure equal success? What do we learn from our mistakes? Why is the subject of failure so interesting? All these questions and more are answered in the pages of Failure magazine—www.failuremag.com—the daring and innovative online publication celebrating its third birthday today.

"Failure is evergreen," says editor and CEO Jason Zasky. "As long as there are competitive people striving for success, there will always be failure. We're often asked where we get our stories. Our stories come from the past, the present and the world-at-large. Failure is always easy to find."

Covering arts & entertainment, business, science & technology, history and sports—where else can you find such intelligent, insightful stories that boldly cover man's missteps and mishaps with such polite abandon? Recent articles include a piece on Finding Nemo and the sad history of Hollywood-inspired pet ownership, a feature about the decline of fireflies, and an essay on what business people can learn from the hottest baseball book of the summer, Moneyball.

Here is what the media and critics are saying about Failure: The Boston Globe describes Failure as "exquisitely against the grain." "Forget Forbes and Fortune," said The San Francisco Chronicle, "this is the best place (and perhaps only) place on the Net to keep abreast…" AtNewYork.com says, "Smart and savvy describes the content, filled with lots of historical tidbits that should keep the competitive-minded winners of the world salivating for more."

Failure Magazine LLC is a privately owned and operated media company featuring Failure magazine and FailureWear™. Failuremag.com was launched July 17, 2000.

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