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JULY 26, 2000
Scarsdale, NY — Failure magazine—www.failuremag.com—the new Web publication covering all things failure, had a first week marked by hundreds of thousands of visitors, over 2.25 million hits, international press, radio, and TV coverage, and incredibly, server failure. "When I first started this magazine," says Jason Zasky editor and CEO, "I saw Failure in my future. However, server failure was not what I had in mind." The technical snafu was exacerbated by Zasky's appearance on NPR radio's nationally broadcasted "All Things Considered" as traffic to the new site surged with first time visitors. Functionality was soon restored Failure's launch 'issue' includes an interview with Apple Computer co-founder Steve Wozniak; a feature on Moe Norman—"the greatest golfer the world has never known"; Failure's choice for the most monumental failure of the past two millenniums and more. Other highlights include the introduction of the "Bomb Site" (the weekly interactive movie poll) and "This Day in Failure." Covering stories large and small, historical and current, Failure and its nationally recognized writers explore the world of arts & entertainment, business, science & technology, history, and sports with a bold perspective that is insightful, informative and entertaining. Says Zasky, "Every media outlet covers the subject of failure to one degree or another, but no publication has ever put it all in one place. Of course, we understand that failure is a loaded word, so for us approach is everything. We report, we analyze, we investigate, but unlike many other publications, we don't critique or make failure a personal issue. Taking advantage of our unique perspective and the interactive possibilities of the Internet, we fully intend to change the way people perceive failure." Failure Magazine LLC is a privately owned and operated media company featuring Failure magazine and FailureWear, the new clothing and merchandise line. |
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Rights Reserved. "Failure Magazine" and the Failure logo are registered service marks of Failure Magazine LLC. |
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